Stuttgart – With new, efficient engines, new assistance systems and a new design idiom, Mercedes-Benz has comprehensively modernised the E-Class to extend its leading position in the luxury segment even further. In both the Saloon and Estate models no less than eleven new or optimised assistance systems from the future S-Class celebrate their world premiere. They combine a host of comfort and safety features, all of which Mercedes-Benz refers to as “intelligent drive”. They include systems which for the first time can help to prevent accidents with crossing vehicles or pedestrians, active Lane Keeping Assist which can help to prevent accidents with oncoming traffic, or anti-glare continuous high-beam headlamps. As such Mercedes-Benz is underscoring its leading position as a safety pioneer. The new E-Class makes a significant step forward when it comes to efficiency and ecology too. This comes courtesy of new, powerful BlueDIRECT four-cylinder petrol engines featuring sophisticated direct injection technology. This powerful development boost is reflected to exciting effect in the design of the E-Class. With its new design the E-Class encapsulates efficiency, intelligence and emotional appeal in a visually superior manner.
Mercedes-Benz has revised all of the model series of the E-Class more comprehensively than ever before, to make the latest technical advances available in practice at an early stage. This is why it even makes advance use of developments from the future S-Class. In addition, the new E-Class offers a considerably sharpened design with a cultivated, elegantly sporty look, as well as significantly enhanced comfort, high-quality appointments, efficiency and driving pleasure. As a result, the E-Class is continuing to consolidate its leading position in the luxury class.
According to Dr Joachim Schmidt, Board Member of Mercedes-Benz Cars, responsible for Sales and Marketing: “With the new E-Class we are setting down clear markers in the areas of safety, design and efficiency. It brings lots of technical innovations to the road and is without doubt the best E-Class ever. This is also reflected in its design and lovingly revised interior. As a result it brings a breath of fresh air to the luxury class. The “E” therefore continues to stand for the leading position in this demanding segment.”
The E-Class features a new front-end design as well as new proportions through intelligent changes. When it came to the modifications, the designers followed the new Mercedes design idiom and reinterpreted the classical design values of the brand using the existing basis. The result is a superior and refined, sporty appearance.
The front has been completely revised with new headlamps, which comprise all functional elements with a single headlamp lens. Flowing light elements within the headlamps help to ensure that the “four-eyed” look which is typical of the E-Class has been graphically retained. In terms of light and sight the E-Class sets a measuring bar: The dipped beam as well as the day-time headlamps are fitted with partial LED lights as standard, while full LED headlamps are available for the first time in this class as an option.
For the first time, the E-Class is available with two different front-end designs: in the standard version, the basic variant and ELEGANCE equipment line are combined with the classic Saloon grille with 3-louvre look and star on the bonnet. The AVANTGARDE line, meanwhile, incorporates the sports car radiator with central star, and as such offers an independent front-end look with a sporty emphasis.
The bonnet and front bumper have also been completely redesigned too. With its flowing lines, the bonnet follows the new design idiom in a smooth, very straightforward manner. The bumper, which boasts a new shape and is free of all light functions, has a modern appearance and, along with the wing design of its spoiler lip, discreetly underscores the sporty credentials of the E-Class.