GLA Edition 1 in Cirrus White paint finish

The Mercedes-Benz GLA to launch with Edition 1 model too

Exclusive model joins market launch line-up

Stuttgart.  Following the successful world premiere of the Mercedes-Benz GLA at the IAA in Frankfurt, many customers are already eagerly anticipating the launch of the new compact SUV from Mercedes-Benz. Now the anticipation is being cranked up a notch to an even higher level. This is because at the time of the market launch in March 2014 there will also be an exclusive Edition 1 variant. It will be available to order from the end of November for approximately one year after market launch.Mercedes-Benz GLA Edition 1 (X 156) 2013

“With the new GLA we are opening up the compact SUV segment for Mercedes-Benz,” said Ola Källenius, Member of the Divisional Board Mercedes‑Benz Cars Marketing & Sales. “The GLA adds a new emotional variant to the comprehensive SUV range from Mercedes-Benz with which we aim to win over numerous new customers to our brand. Our exclusive Edition 1 is a particularly alluring proposition to boost the market launch.”

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