Mercedes-Benz SL 65 AMG (R 231) 2012

Market launch of the Mercedes-Benz SL 65 AMG

New AMG V12 Roadster lands in dealerships

Affalterbach – In the next few days, the first customers will be taking delivery of the SL 65 AMG worldwide. The exclusive, top-of-the-range V12 Roadster, with a maximum output of 463 kW (630 hp) and maximum torque of 1000 Nm, will also be available for initial test drives. “The combination of exclusive V12 dynamism and refined roadster driving experience is unique. We are convinced that, with the new SL 65 AMG, we are able to offer an incomparably exciting high-performance vehicle for the small, but loyal community of fans,” according to Ola Källenius, CEO of Mercedes-AMG GmbH.Mercedes-Benz SL 65 AMG (R 231) 2012

As an alternative to the classic vehicle delivery method at dealerships and authorised agents of Mercedes-Benz, customers can also take receipt of their SL 65 AMG direct from the AMG Customer Center in Affalterbach. When collecting their vehicle in this way, customers are able to gain an exclusive insight into the world of AMG and also experience the excellent quality of customer care which is typical of AMG: after being welcomed by a personal customer service attendant, and treated to some hospitality in the AMG Private Lounge which was opened in 2011, they are taken on a tour of the plant. This also includes a visit to the AMG Performance Studio, where individual and one-off AMG vehicles are developed and produced by hand in limited numbers. In the AMG engine production facility, AMG customers have the unique opportunity to meet the engineers who have produced the V12 engine used in their SL 65 AMG by hand, in accordance with the traditional philosophy of “one man, one engine.”Mercedes-Benz SL 65 AMG (R 231)

The highlight of the day is finally the moment when the customer takes receipt of the new SL 65 AMG: in the new 360 m2 delivery hall, customers are extensively briefed on the technology and operation of their new V12 Roadster. Vehicle collection from the AMG Customer Center in Affalterbach is available for all AMG high-performance vehicles in Germany, and also includes a full tank of petrol.


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